Table of Contents

Observe + Discover

Photo Studies
Observation
Interview
Fly On The Wall
Design Ethnography
Competitive Testing
Artifact Analysis
Analogies & Metaphor
AEIOU

Frame + Propose

Thematic Networks
Personas
Participatory Design
Mind Map
Customer Journey Map
Contextual Design
Collage

Prototype + Act

Desktop Walkthrough

Evaluate + Reflect

Love Letter and Break Up Letter
Design For Emotions
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This Design-Led Research Toolkit was developed by the Parsons Transdisciplinary Design program, class of 2017.